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Built to Last : Successful Habits of Visionary Companies book summary

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    1. In "Built to Last: Successful Habits of Visionary Companies," authors James C. Collins and Jerry I. Porras explore the characteristics that distinguish long-lasting, visionary companies from their counterparts. The book draws on a six-year research project, identifying 18 exceptional companies, incl‫اقرأ المزيد

      In “Built to Last: Successful Habits of Visionary Companies,” authors James C. Collins and Jerry I. Porras explore the characteristics that distinguish long-lasting, visionary companies from their counterparts. The book draws on a six-year research project, identifying 18 exceptional companies, including industry giants like 3M, Boeing, and Johnson & Johnson.

      الوجبات الرئيسية:

      1. Clock Building, Not Time Telling: Visionary companies focus on building enduring institutions rather than just solving immediate problems. They operate with a “clock building” mindset, investing in timeless core principles that guide them over the long term.
      2. Preserve the Core, Stimulate Progress: Visionary companies maintain a steadfast commitment to their core values and purpose while encouraging adaptive change and progress in their practices. They manage to balance stability with innovation.
      3. Big, Hairy, Audacious Goals (BHAGs): Successful companies set audacious, long-term goals that inspire and motivate. BHAGs serve as a rallying point, providing a clear and compelling vision that aligns the organization.
      4. Cult-like Cultures: Visionary companies cultivate strong cultures that endure through time. These cultures often outlast the original leaders and become embedded in the fabric of the organization.
      5. Tyranny of the OR, Embrace the Genius of the AND: Instead of accepting trade-offs between seemingly conflicting ideas, visionary companies find ways to embrace both. They reject the idea of choosing between alternatives and strive for a synthesis that combines the best of both worlds.
      6. Built-to-Last Companies are More Than Just a Product: Visionary companies focus on more than just making a profit or producing a specific product. They emphasize creating value for all stakeholders and contributing positively to society.
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